Wednesday, October 19, 2011

Love Your Breed™ by FouFou Dog™


The Love Your Breed™ collection by FouFou Dog™ is available now for purchase on the FouFou Dog™ online store!   Visit www.foufoudog.com



Bedazzle your iPhone or Blackberry with one of our Love Your Breed™ Rhinestone Stickers!


Keep your keys warm with a cute silicone Key Cover!


 
 Pick up a breed specific pen with a Collectible Twist-Off Top!




Make your luggage stand out from the rest by attaching a cute Luggage Tag with ID card!




Never worry about losing your keys again with an eye catching Acrylic Keychain!




Collect one of our "My Pet Pocket" plush toys, they make great gifts too!



Click on the title of this link to be directed to our online store.

Tuesday, October 18, 2011

Preventing & Reporting Animal Cruelty

I've never come so close to the mistreatment of an animal as I did when I came home from work the other night, only to hear a few doors down the hall in the condo that I live in, a woman yelling at her dog as her dog squealed in, what I can only assume as, pain.  Instinctively, I rushed over to her door and banged as hard as I could; the yelling and squealing stopped, however, the woman would not answer her door.  I told her, through her door, that I was going to report her to the OSPCA as I strongly feel that this person should not be allowed to have any animal in her possession if she feels it is ok to harm an animal in any way; verbally or physically. 

The OSPCA was closed at the time as I did call them after hours, however, I left lengthy emails and voice messages in hopes that they would recognize my concerns.

To my relief, I received a call from the OSPCA the next business day, and while they were genuinely concerned for the well-being of this animal, unfortunately since the act occurred behind closed doors and I did not actually witness any abuse, legally, there was nothing much they could do.  With that being said, they encouraged me to complain to my condo board about the level of noise from the owner and also to notify animal control for excessive noise by the animal. 

By doing so, a uniformed officer would pay a visit to the owner, check that the dog is registered, and while there they would be able to inspect the animal and its living conditions, should there be any cause for concern, they would have the authority to notify investigators at the OSPCA who will then be able to take action.  If there is nothing out of the ordinary, hopefully the visit from this officer will raise concern to the dog owner that the situation is being monitored in hopes that her behaviour will stop all together.

As a dog owner and animal advocate myself, it breaks my heart to know that any human being has it in them to inflict harm on an animal. 

What is Animal Cruelty?

Animal cruelty does not only pertain to physical harm or injury inflicted on an animal.  In fact, neglect in the form of failure to provide adequate water, food, shelter, proper living conditions or care are all acts of cruelty due to the owner's ignorance and can be rectified by law enforcement authorities, like the OSPCA.

Recognizing Signs of Animal Cruelty

The person you may suspect to be the least capable of animal cruelty may very well be the person who mistreats his / her animal behind closed doors.  

Most common signs of neglect:

1)  Visible wounds or scars on body
2)  Unkept nails and lack of grooming
3)  Emaciated animals with ribs or backbone protruding
4)  Limping
5)  Animals left alone without food or water for many hours, often chained to a fence
6)  Animals left outdoors without proper shelter
7)  Acts of kicking or hitting an animal
8)  Animals left in cars during extreme weather conditions
9)  Animals crammed into tiny cages; overcrowding
10) Animals kept in unsanitary conditions

If you witness these acts of cruelty and fail to report it, the act of not doing anything is just as bad as the act itself. If your concern is feeling bad to have the animal taken away from the owner, note that the owner will be given a chance to change his or her behaviours before the animal is actually taken away from them (depending on how severe the case may be).

Do your part, take a stance, it's a start.

Wednesday, October 12, 2011

The Final & Official FouFou Dog™ Commercial Clip for LG Fashion Week

FouFou Dog™ joins in on the excitement of LG Fashion Week Beauty by L’OrĂ©al Paris in Toronto, ON., Canada where FouFou Dog™ will launch their first ever 30 second commercial clip to be featured on a giant LED screen leading up to the red carpet of this highly anticipated event. The clip will be shown every half hour over the span of 8 days from October 14 - 21, 2011.





This week-long premier fashion event will take place at Toronto’s David Pecaut Square (formally Metro Square), where more than 40 shows, presentations, artists, models, and designers will come together. This year’s theme, “CanadaCool”, perfectly represents the fresh talent of our country that is making a big impression in the global fashion marketplace.

FouFou Dog™ & Push Start Inc. partnered up with Communik8 Media to develop this commercial clip which will feature portraits of the FouFou Dog™ collection and a sneak peek of the Love Your Breed™ animation series. FouFou Dog™ is very excited and proud to take part in such a great event.

To see the commercial clip, please click on the below:


Cheryl Ng of FouFou Dog ranks # 46 in PROFIT W100



PROFIT Magazine celebrates the achievements of female entrepreneurs with their annual Profit W100 Awards category in Canada by highlighting their important contributions for their workforces and communities as the driving force behind some of Canada's most dynamic and durable businesses.

This is PROFIT Magazine's 13th annual PROFIT W100 ranking of Canada's Top Female Entrepreneurs and this year, Cheryl Ng, the President/CEO of FouFou Dog, made the list for the 2nd time in a row, this year ranking #46.

FouFou Dog along with the rest of the the nominees were ranked based on the size, growth rate, and profitability of their business over the past 3-years. 

To see a complete listing of this years top 100 winners, please click on the title of this link.

Thursday, October 6, 2011

FouFou Dog Photo Shoot for LG FashionWeek™ (Behind The Scenes)

FouFou Dog has purchased a 30 sec commercial spot at the highly anticipated LG Fashion Week which will run every half hour over the span of 8 days at LG Fashion Week's Official Venue, "David Pecaut Square" from October 14 - October 21.

FouFou Dog has been working day and night to make this 30 sec commercial spot a memorable one.

Last weekend we turned our Head Office into a professional studio for the purpose of taking images of models and doggie models for the commercial. 



Mika Emme from Season 2 "Canada's Next Top Model", made a special appearance at our photo shoot.


Doggie Models from Maltese to Sharpei to Bull Dog and Doberman's also came in to volunteer their time for the shoot.




All in all the shoot was a huge success, stay tuned to see the finished product...

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