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Thursday, September 23, 2010

Back to Back to Back to Back Tradeshows...

It's that time of the year again... trade show season.. starting from ExpoZoo (Quebec) in August to SuperZoo (Las Vegas) and PIJAC (Toronto) in September to HH Backer (Chicago) just around the corner in October. The fall-winter season is THE busiest time of the year and FouFou Dog is running around like a chicken with its head cut-off; with phones ringing off the hook, fax-in orders coming in incessantly, sales reps bombarding us with orders, and incoming shipments full of Fall-Winter-Holiday goodies that needed to ship out yesterday.

It's literally a zoo at FouFou Dog these days... but we're truely loving every minute of it. How can anyone complain about a flourishing business with products that are in high-demand?

The overtime hours, getting down and dirty with sweat, bruises, sore muscles, a constant grumbling stomach, high-stress craziness, and overdose of caffeine is a small price to pay for the joy of watching your business grow.

Thursday, September 2, 2010

Trade Show Mishaps

FouFou Dog has encountered many "mishaps" over the years from exhibiting at trade shows worldwide.

We've left samples and display items at home and have had to courier them over to the show on overnight service. We've had our entire crate with all of our exhibiting contents arrive late AND not at all to our booth location. We've had our empty boxes damaged and misplaced when packing up our booth. We've had display cases shatter in our hands as we were dismantling the booth. We've had catalogues shipped to us which were damaged in transit and the most recent mishap which took place at last weekend's ExpoZoo show in Quebec involved forgetting to bring the metal stands that we use to display all of our apparel items.

You would think that after 6 years of trade show exhibitions, that we'd be pro's by now... but I guess it goes to show that everybody makes mistakes. Luckily, we HAVE become experts at pulling things together given our circumstances at the last minute.

When Evelyn and I discovered that we had forgotten to ship metal stands to display all of our apparel items, with 2 and a half hours left of set-up to go, we hauled ass to the nearest Dollarama that we saw en route to the convention center. Evelyn and I purchased all of the paper towel holders that they had on their shelves.



We cut up cardboard pieces and taped them to the top of these paper towel holders.



Et Voila!!



If I hadn't told Cheryl about this mishap, she would never even have known.. hehehehe

FouFou Dog Trade Show Season

It's that time of year again ... Trade Show Season, where FouFou Dog travels North America to feature the newest items from their collection. Entering the fall/winter season, FouFou Dog has come out with new and innovative products to keep your pooches warm and dry. A few new items include:

1) New Sweater Coats (with removable hood)
2) New Toggle Coats (with fur trim)
3) New Sweater / Scarf sets
4) New Fou-ski Parkas (that are reversible)



All of these items, and more, can be found in the new FouFou Dog Fall-Winter 2011 catalogue. Click on the title of this link to download this catalogue.

FouFou Dog will be making the following stops to feature their collection:

1) Expo Zoo Trade Show (Quebec)
2) SuperZoo Trade Show (Las Vegas)
3) PIJAC Show (Toronto)
4) HH Backer Show (Chicago)

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